An idea to consider. I just listened to the whole segment on "Howard's brilliant Idea" to make the flat Ronnie cutout some big viral hit. How they are going to order more and encourage listeners to carry the damn things everywhere and get pictures. If we really wanted to see this backfire and drive him absolutely nuts, we should prepare some (more) full body cutouts of Howie and his super model wife in Photoshop and have everyone add them to every imaginable photo you could think of. In order for them to spread or perhaps trend, they would need to be posted to Twitter, Instagram, FB and other social platforms as often as possible with the tags and/or hashtags #FlatHoward and #FlatBethO. Would be hilarious if those all of a sudden caught on instead of the Ronnie idea.