Coca-Cola Apologizes for Offensive Bottle Cap

Discussion in 'The Howard Stern Show' started by MutteringJohn, Sep 19, 2013.

  1. MutteringJohn

    MutteringJohn Well-Known Member

    Reputations:
    12,522
    Joined:
    Jan 16, 2012
    Messages:
    14,100
    Likes Received:
    17,184
    How great would it be if Gary or Wendy opened up a bottle of Vitaminwater and saw this. They would think that Sal pranked them when it was actually Coca-Cola.

    Pardon their French? Coca-Cola recently issued an apology to a family after one member purchased aVitaminwater with a bottle cap bearing an offensive message.

    Blake Loates of Edmonton in Alberta, Canada told Metro Calgary she was shocked when she opened her beverage and read the words "YOU RETARD," written inside of the cap. The language was particularly painful to her and her family as one of Loates' younger sisters, Fiona, 11, has cerebral palsy and autism.
    The cap inspired Loates' father, who lives in Tacoma, Wash., to issue a lengthy letter of complaint to Vitaminwater's parent company Coca-Cola.
    "What would you do if you opened up your bottle of Vitamin Water and on the bottom of the lid it read, "YOU RETARD"?" Doug Loates wrote in his letter swearing off the beverage company for life. "Think about it. I bet you'd be pissed off if you had a Fiona in your life… Can you imagine if SHE had opened this bottle?"
    The Loates family did not immediately respond to ABC News' requests for comment.
    Representatives for Coca-Cola have since stated that the language inside of the cap was the product of a competition pairing one random English word with a second random French word. In French, "retard" means "late" or "delayed." The word's English connotation was missed during the review process, said a spokesperson.
    "We have spoken to the family to offer our sincerest apologies and to explain the production process to them," Shannon Denny, director of brand communications for Coca-Cola Refreshment Canada, told ABC News. "This is certainly not an excuse in any way for what has occurred. We wanted them to know that this was in no way intentional and was a mistake on our part during the review process. We also wanted to share that the promotion has since been cancelled and we are no longer producing bottles with those caps."
    Denny said that the company would also be posting their apology on the Vitaminwater Canada Facebook page and sharing through twitter on both @vitaminwater_ca and @cocacolaco_ca.
    "It was never our intention to offend anyone with this promotion," said Denny. "This was a mistake during the review process and we are taking steps to investigate and rectify the situation. We hope that our consumers can accept our profound apologies."


    [​IMG]
     
  2. x76

    x76 Well-Known Member

    Reputations:
    3,015
    Joined:
    Oct 12, 2010
    Messages:
    4,430
    Likes Received:
    5,923
    Who gives a fuck?
     
  3. Dlist

    Dlist Well-Known Member VIP

    Reputations:
    0
    Joined:
    Jan 16, 2012
    Messages:
    28,614
    Likes Received:
    37,749
    I don't drink soda. or pop. whatever youse guys call it.
     
  4. harlock

    harlock ancora imparo Gold

    Reputations:
    0
    Joined:
    Jan 6, 2012
    Messages:
    33,560
    Likes Received:
    7,278
  5. SouthernListen

    SouthernListen I don't follow the crowd. Sorry about that. VIP

    Reputations:
    14,794
    Joined:
    Jan 16, 2012
    Messages:
    40,988
    Likes Received:
    42,347
    "Co-cola" to the old-timey folks.
     
  6. Mutt

    Mutt New Member Banned User

    Reputations:
    0
    Joined:
    Feb 3, 2012
    Messages:
    676
    Likes Received:
    0
    no kidding and I thought Coke was personalizing the caps when I open mine yesterday. :bigcry:


    Sent Via Tapatalk
     
  7. Beths Arab

    Beths Arab Well-Known Member VIP Gold

    Reputations:
    533
    Joined:
    May 16, 2012
    Messages:
    4,568
    Likes Received:
    5,570
    Did it say cocksucker under yours?
     
  8. newcastlefan

    newcastlefan גֵּרְשֹׁם VIP

    Reputations:
    9,282
    Joined:
    Dec 31, 2011
    Messages:
    63,867
    Likes Received:
    22,558
    i guess nobody got the bottlecap with "You Encule"
     
  9. Wangold

    Wangold Well-Known Member

    Reputations:
    2,010
    Joined:
    Dec 13, 2011
    Messages:
    7,800
    Likes Received:
    9,496
    Another reason to go out and buy a "Soda Stream."
     
  10. Dlist

    Dlist Well-Known Member VIP

    Reputations:
    0
    Joined:
    Jan 16, 2012
    Messages:
    28,614
    Likes Received:
    37,749
    I got a bottle cap that said "Dlist shut the F up":facepalm:
     
  11. Rufus

    Rufus Well-Known Member VIP

    Reputations:
    1,047
    Joined:
    Jan 25, 2012
    Messages:
    9,345
    Likes Received:
    3,829
    [​IMG]
     
  12. Vashier

    Vashier VIP Extreme Gold

    Reputations:
    0
    Joined:
    Sep 15, 2010
    Messages:
    11,708
    Likes Received:
    3,994
    "Think about it. I bet you'd be pissed off if you had a Fiona in your life… Can you imagine if SHE had opened this bottle?"

    :bigthink: How would she have known to be insulted?
    :dontknow:
     
  13. Bonehead

    Bonehead Member

    Reputations:
    0
    Joined:
    Feb 4, 2012
    Messages:
    134
    Likes Received:
    19
    I really wish that one day one of these big companies would write a letter back and say what they really want to say like, man up you f'ing pussy, it's a word, get over it and f you and your whole family, here's a free bottle of Coke.
     
  14. LaserT

    LaserT You have to have fun.

    Reputations:
    0
    Joined:
    May 3, 2013
    Messages:
    20,112
    Likes Received:
    37,148
    I'm gonna kick that bottle cap's ass! :D
     
  15. isabella

    isabella VIP Extreme Gold

    Reputations:
    797
    Joined:
    Sep 14, 2010
    Messages:
    14,608
    Likes Received:
    11,306
    way to go doug. the word retard in a bottle cap is doing alot less damage than you hightailing it away from your family and leaving your wife to deal with your "special needs" offspring. IOW, shut up and get a sense of humor. if it's not possible than go seal yourself and your ex-family away from the rest of society who are sick and tired of watching every word they utter in fear of "offending" someone.

    go fuck yourself.
     
  16. SkipBayless

    SkipBayless New Member Banned User

    Reputations:
    0
    Joined:
    Feb 14, 2013
    Messages:
    20
    Likes Received:
    0
    It's an honest question. You are drinking a beverage being pushed as a nutrional drink, when in fact it's sugar water.
     
  17. Dlist

    Dlist Well-Known Member VIP

    Reputations:
    0
    Joined:
    Jan 16, 2012
    Messages:
    28,614
    Likes Received:
    37,749
    I would not drink that...only selzer with a twist.
     
  18. harlock

    harlock ancora imparo Gold

    Reputations:
    0
    Joined:
    Jan 6, 2012
    Messages:
    33,560
    Likes Received:
    7,278
    you should write the bottle caps
     
  19. Gromit

    Gromit New Member

    Reputations:
    0
    Joined:
    Jun 6, 2013
    Messages:
    3,630
    Likes Received:
    2
    Haha I love you, Harlock :hug:
     
  20. Pembroke36

    Pembroke36 Well-Known Member VIP

    Reputations:
    0
    Joined:
    May 16, 2012
    Messages:
    6,593
    Likes Received:
    32
    That might have to go under a mayonnaise jar lid or something.