Interesting Siri news

Discussion in 'The Howard Stern Show' started by Beth143nacho, Jun 8, 2012.

  1. Beth143nacho

    Beth143nacho Well-Known Member VIP

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    http://m.seekingalpha.com/article/644601-sirius-xm-radio-is-not-a-monopoly-and-its-finding-that-out?source=yahoo

    11 million in churn over the last two years? That's a sure sign of great marketing, great sales and horrible product.
     
  2. ZeroZed

    ZeroZed New Member

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    It's fucking ridiculous the way they price and sell the service. $12 a month would be a great price...and they should throw in internet streaming either for free or for only a buck or two more. I'm not sure how much the basic service costs now (with fees, etc.), but I think it's around $18 or $19 bucks. Fuck, Spotify is only $10 a month. The SiriusXM talk channels have fucking advertisements so that offsets the "expense" to a large degree.

    And this Sirius 2.0 thing turned out to be a fucking joke too--you don't compete with streaming services like that. If they wanted to compete with companies like Spotify they should have just used an "on demand" feature for their entire music catalog via their (shitty) app.

    The board needs to fire Mel Karmazin and get somebody under the age of 60 in there who has a fucking clue about what people want.
     
  3. username

    username Well-Known Member VIP

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    Mel promised cheaper subscription after the merger. 7.99 A la carte.
    Howard said that the merger would lead to cheaper subscriptions since they want as many users as possible.

    If Sirius are going to charge these insane prices: make everything available as podcasts. Every single show on demand. Audio don't take much hard drive space and not to much bandwidth.
     
  4. Peau de Soie

    Peau de Soie Edit Button? Thanks LaserTilt!

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    Podcasts work very very well. It would be nearly trivial for them to "pivot" into a huge podcast company, and deliver a better and far more flexible product to consumers. I wonder if they will bother...
     
  5. newcastlefan

    newcastlefan גֵּרְשֹׁם VIP

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    those 2 haven't said a word of truth since Howard signed with Sirius the first time. i doubt they understand the meaning of the word.
     
  6. Anyonenow

    Anyonenow Well-Known Member

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    Car Sales.
    As long as the Car market does well so does Sirius/xm.

    This will continue to artificially "prop" them up.
    http://seekingalpha.com/article/625971-a-deeper-look-at-sirius-xm-s-used-car-channel

    The newest channel for Sirius XM to garner more subscribers started about a year ago with Sirius XM's used car program. At last report some 5,000 dealerships would offer up three month promotional subscriptions to Sirius XM for any satellite radio equipped used car sold on their lots regardless of brand. Simply stated, a GM dealer that takes a Ford in on trade will offer a three month subscription to a consumer buying that Ford even though the transaction happened on a GM lot.
     
  7. Rob0729

    Rob0729 Well-Known Member

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    The fact is much of SiriusXM subscribers are new car buyers with 6 or 12 months free subscriptions that they get with the car. That is a big reason for the churn rate.

    Of course Howard would be correct to argue that most of these people are spending $25-$100k on a car just to get Sirius so they can listen to Howard going to and from work. So he deserves his bonus money.