Olive Garden's Never Ending Pasta Pass Sells out.. now being scalped on Ebay

Discussion in 'The Howard Stern Show' started by chapped, Sep 10, 2014.

  1. chapped

    chapped Well-Known Member

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    Olive Garden got restaurant-goers hungry for a deal all revved up: Spend $100 and get a "Never Ending Pasta Pass" that buys you all the pasta, salad, bread and soft drinks you can consume over the next seven weeks.

    Darden Restaurant's (DRI) struggling Italian-themed chain announced that only the first 1,000 people who applied for the promotion on its website would get the deal, but a whole lot more wanted to try. So many, in fact, that they crashed the Olive Garden website before the offer even started.

    Within 45 minutes of the site becoming operational again, all 1,000 passes were sold. Hundreds of those who failed to get one went to social media, including Olive Garden's Facebook page, to detail how the site took their credit card information but didn't process their order. They were ticked.

    It appeared that as good a deal as Olive Garden dangled for those 1,000 people, a lot more than that were left angry at the chain for the chaotic way the promotion played out.

    "What we're trying to do is get some attention," Jay Spenchian, Olive Garden's executive vice president of marketing told USA Today. "It's sure to provoke a reaction."


    http://www.cbsnews.com/news/olive-garden-never-ending-pasta-promotion-blows-up/