Robert Rodriguez starts a TV network

Discussion in 'The Howard Stern Show' started by nearly.normal, Jun 15, 2014.

  1. nearly.normal

    nearly.normal Well-Known Member

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    http://www.elreynetwork.com/


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    Robert Rodriguez Does Everything From Programming to Sound Editing at El Rey Network


    Director of Machete Kills to speak at confab By Sam Thielman

    Robert Rodriguez made a name for himself in the '90s as a movie director alongside frequent collaborator and friend Quentin Tarantino, but his latest claim to fame has been his El Rey network, which came out swinging with a TV version of Rodriguez's vampire flick From Dusk Till Dawn this March. The network itself—headquartered in Rodriguez's Austin—was the creation of a quirk in the Federal Communications Commission's conditions for the merger of NBCUniversal and Comcast, along with several other cable channels. Of the group, El Rey is far and away the highest-profile, and the slickest. We talked to Rodriguez about the network, its future, and what he's doing next (besides delivering keynote addresses this afternoon).


    How do you go about running a TV network for the first time?
    The programming is fun—I'd always been interested in television. I had a movie career and this opportunity to actually own a television network and create its identity from the ground up was like getting a giant train set. I could hire all these content creators and give them a place to make shows they'd always wanted to see that could be created through this system. I mean a network is just an empty channel—people come running to do projects they've always wanted to do. It just felt like an opportunity to do something creative. You can kind of try anything. You're a student, you're learning, and you can use that as an excuse—hey, for 10 years!


    You guys came out with a slate of scripted originals immediately—how did you do that? The traditional network path is library content, a little unscripted, a little more unscripted, one scripted show, maybe two, and it takes years.
    I've kind of learned over the years—I mean, my first movie I made for $7,000. I knew we could get a lot more bang for our buck and be very competitive with other shows. I've seen a lot of case studies of new studios and new networks, and they take a long time to make first impressions, and the first impression is so important. You have to come out guns blazing. Right away we've had to have prime programming that nobody else is going to do. Quentin and I control the rights to From Dusk Till Dawn; so it was a real coup to have that for our network first year, first quarter, and to show that we were bringing that kind of programming to our network and have that identity right off the bat.


    It sounds like you direct a bunch of it yourself, too, right?
    I've now done six hours of television in the last five months—I only intended to direct a couple! I've done four for From Dusk and a bunch of effects, and some of the music. I mean, I knew coming in that it was going to be very hands-on, but I guess I do everything but turn your television on for you. You can have friends come make things with you when you've got your own television network.


    What are you talking in your keynote at the PromaxBDA conference today?
    Well, when they said it's about creativity, I was like, cool, I do that all the time! I don't just make movies and create content. I'm someone who lives a creative life, constantly. Everything from how you put food on the table to what you do every waking, sleeping hour. I surround myself with master artists and enjoy life that way. I'm really just devoted to life and creativity. The typical things I've discovered and learned from masters who've lived creative lives are really fun and enlightening. In an open forum like that, you learn so much. You can get inspired to say something that permeates the room and you go, "Huh, I should apply that to my own life."


    Speaking of creativity, your network was something that Comcast had to give away in order to get permission to buy control of NBCU—it seems like an opportunity that would have people lined up around the block, but you guys got it. How did you get it?
    You had to show you could make a solid business out of it, and that you had an idea. We really came in very prepared. Our partners had a whole business plan—they'd done The Hub. They were very thorough and impressive. When you go in a new direction, you have very little competition. We had 100 people, I think, total, applying for this job.


    You've got trailer-making guru Skip Chaisson doing your movie spots, with whom our readers are probably familiar—what sold him on the job?
    He was sick of doing movies! He's said he'd done trailers and they'd go through 17 people and then it'd only sort of look like what you wanted. [He said,] "I give it to you, it goes on the air!" I know a lot of people like that—they're not sick of creating, they're sick of the process. They don't want to be hampered by a process that somebody made up years ago and nobody knows why.
     
  2. gd9tsd9tas9sa9

    gd9tsd9tas9sa9 New Member Banned User

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    Tried getting into Dawn of Dead , but no , but the Kung fu movies are good
     
  3. Murcielago

    Murcielago Smoke me a kipper, I'll be back for breakfast

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    I's kind of a push when your content costs you nothing to run and gathers no audience.
     
  4. Senator Rick

    Senator Rick Well-Known Member

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    I'm watching From Dusk To Dawn on Netflix right now. Selma Hayek is great but the movie kind of tries my patience.
    Liked it much more back in '96 or '97.
     
  5. Chuck Kongo

    Chuck Kongo Well-Known Member

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    The From Dusk Till Dawn tv series started out okay but went off the rails. I lost interest somewhere around the 7th or so episode. The guys who played the Clooney and Tarantino parts were good though. The guy playing the Tarantino part is a much better actor than the creepy foot fetishist. Chick in the Salma Hayek role is just as hot. Decent cast, the story just fell apart mid-to-end.

    Interesting experiment they're doing now creating 10 run mini-series out of remaking or re-imagining theatrical movies with this and Fargo. Fargo is also hit and miss episode to episode with me.
     
  6. newcastlefan

    newcastlefan גֵּרְשֹׁם VIP

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    Its on TWC now. It's airing some good scifi choices today (X Files). So far its lineup seems to be similar to the old WOR-TV when Howie had his show on it (back when WOR) was worth watching.
     
  7. Senator Rick

    Senator Rick Well-Known Member

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    I'm sorry- I thought TWC was the Weatther Channel.
    What is it exactly?
     
  8. nearly.normal

    nearly.normal Well-Known Member

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    Time Warner Cable....

    He's speaking of El Rey being available now.

    You can find out where by clicking 'watch now'
    http://www.elreynetwork.com/
     
  9. Senator Rick

    Senator Rick Well-Known Member

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    OK!

    Thanks! :toptip:
     
  10. Senator Rick

    Senator Rick Well-Known Member

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    Sweet Jesus! I get it on HD Channel 797!!!
    It's on now ... Agent Mulder up to some kind of weirdness from 1996 X-Files.
     
  11. lastlaugh

    lastlaugh Well-Known Member

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    I like El Rey a lot.
     
  12. The Snork

    The Snork Well-Known Member VIP Gold

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    Man this sounds great ... too bad its not on FIOS
     
  13. PI Nate

    PI Nate Disenfranchised since 1984... Gold

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  14. newcastlefan

    newcastlefan גֵּרְשֹׁם VIP

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    From Dusk Till Dawn was a good movie, but i think the TV show producers don't understand that it was the cast and the dialog (and not Selma Hayek) that made the movie. No Clooney, no Cheech barking "Pussy, Pussy, Pussy", and "If you can find better pussy for a penny, fuck it!" and its really not FDTD.
     
  15. Bubbleguts420

    Bubbleguts420 2 word review, shit sandwich

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    Its fun to watch on acid.
     
  16. Senator Rick

    Senator Rick Well-Known Member

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    :wub::wub::wub::wub::wub:

    I love this woman -god only knows how much.
    Also crazy about Penelope Cruz.
    I'm a fool for the Latinas. Always have been.