So NoseBoy used to be on fm radio. You can listen if you want, if you are in range. Its FREE.. Then there are lots of commercials to pay for it. With Sirius you have to get a player, its costs money. (unless you get it built into your new car or something). Then you have to pay for a subscription. then you have to pay extra to listen to Howard Stern. Once you have your player, your subscription, your extra subscription then you have to listen to endless advertisements and personal endorsements. It should be more like the HBO model, you pay extra to subscribe but then you dont have to put up with endless ads. (I know HBO does Product Placements though).